When to Sell or Not to Sell a Web Property
Today I was asked for my advice by a fellow web publisher if he should sell his web property, which he’s devoted four years to as a side project, or if he should take it more seriously and put all his resources into it. He was also curious if I worked on eHomeUpgrade on a full-time basis or as a side project as well. Below is my response. MORE »
Popularity: 9% [?]
The Smart Way to Balance Ad Network Banner Ads with Google AdSense
Not too long ago I had an interesting conversation with an ad network account manager from Gorilla Nation Media (a fine company who I’m no longer with) who told me that the company was amending its policy on web publishers using default Google AdSense “image ad†code in areas where the network had graphic/flash banners. Of course, I had to ask why since my current network, NetShelter, had no such restriction in place. It turns out ad clients got wise to the fact that they could get a better deal – or extend their ad dollars – by using Google AdWords to buy image ads (which now include Flash animation and video) on the same properties at drastically reduced prices from the market rate networks were justly trying to get for their publishers. MORE »
Popularity: 12% [?]
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About
Alexander Grundner is a San Francisco Peninsula based web publisher who spends most of his time tracking down news stories for eHomeUprade, attending technology events, or working on his next big project.
For fun he likes to stay active outdoors, take photographs, shoot video, hack together PHP/Python code, play with Linux, and test new technologies.
